Hawk's Nest

Wednesday, December 29, 2004

Opinion Column by PC Magazine: Grim Macintosh Market Share Forebodes Crises

John Dvorak is right. Paul Thurrott is right. Mac is in a dilemma. But let's clarify a few things from Dvorak which demonstrate that Mac isn't going to be increasing their market share to reinvigorate their product.

One, Mac software isn't bug-free. If it was, they wouldn't have to issue patches like 10.3.1, 10.3.2, 10.3.3, 10.3.4, 10.3.5, 10.3.6, 10.3.7. Mac hardware isn't bug-free. It it was they wouldn't have to issue firmware updates (BIOS in PC land). Also, they wouldn't have support page like this...What is kernel panic? (Think BSOD).

Two, Linux's rising star will continue to marginalize the Mac OS because it works on the PC platform and isn't tied to proprietary hardware.

Third, the Mac monopoly forces you to get the hardware and software from Macintosh. They control it all. I've always said they would never be a threat to Windows unless they ported their stuff to the PC platform and allowed it to be loaded on any hardware. But they can't do it (or are they too worried about instability). They have to control the hardware to create an illusion of stability. I say if you control the hardware and software, you shouldn't have any stability issues. But alas, not even that monopoly can make a better computer.

I say, Steve, give up on the Mac and focus on entertainment peripherals. It's a better return on your investment and a sharper focus for the company.


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